Analytic Index Launches Free Competitive Research Tool for Amazon and Walmart.com

We’re excited to announce the launch of a free tool to help Amazon and Walmart e-commerce sellers to perform competitive research around sales, search, and digital shelf.

E-commerce has been good to brand manufacturers during the pandemic. A rising tide lifts all boats, and this has certainly been the case for online sales, however, brand manufacturers that base performance on sales increases alone may be missing the whole picture.

The shift from brick-and-mortar shopping to e-commerce has shown online sales increases for most goods. Instead of looking at growth alone, brand manufacturers should be looking at superior growth in comparison to their peers.

Amazon and Walmart e-commerce sellers struggle to perform competitive research around sales, search, and digital shelf because the data isn’t readily available. Existing market solutions offer information on limited categories and items and often provide incomplete data, and digital retailers rarely provide competitive information.

“We’re excited to offer a free tool that fills a major gap in the market,” said Mike Karlsven, co-founder of Analytic Index. “Our holistic solution provides data on any relevant brand or product and we’re happy to offer a taste for free.”

What does the CRT do?

The tool enables competitive research on any relevant brand selling on Amazon or Walmart’s e-commerce websites. It provides detailed information about the brand’s items, search, and sales. In addition

Brand Overview

The brand overview section includes information about the departments the brand has items in, the number of categories, and number of keywords their item appear.

Shelf

The shelf section includes information about the brand’s items, pricing, ratings, and reviews.

Search

The search section includes information about the brand’s organic and sponsored search. This includes a week-over-week view of Averages Search Rank, Organic Keywords, and Sponsored Keywords.

Sales

The sales section includes information about the brand’s sales ranks, categories, and products. This includes a week-over-week view of Averages Sales Rank, and number of Bestseller Categories.

If you are interested in using the free competitive research tool today, it can be found at https://analyticindex.com/competitor-research-tool